Website redesign for a London-based law firm
Website design
Established in 1715, Hunters Law has a long history of providing expert legal advice to individuals, businesses, charities, and organisations. Over the centuries, they’ve cultivated deep, trusted relationships, some spanning generations. Known for their expertise in private wealth, property, family law, and arts and heritage law, Hunters Law has been named one of The Times‘ Best Law Firms of 2024.
One of the major challenges with their previous website was that many of Hunters’ services were difficult to find, buried within other pages. As a law firm offering highly specialised advice across various sectors, it was critical to streamline access to their key services and legal team. The solution? A “Search First” approach that put search functionality front and center.
‘Search First’ Approach
To address the challenge of buried information, we designed the new website with a “Search First” strategy, making the search bar a prominent feature on most pages, immediately visible above the fold. This approach encouraged users to search for what they were looking for, rather than navigating through multiple menus.
The advanced search functionality allows users to search across four core areas—expertise, people, insights, and careers. For example, a user searching for “Family” would instantly see relevant results, including services related to Family Law, staff specialising in that area, insights into family law matters, and any career opportunities available in that field. This feature drastically reduced the time spent searching for specific information and provided a more intuitive, user-friendly experience.
For users who preferred to browse the site, we implemented a mega menu structure. The areas of expertise offered by Hunters are clearly listed, and when selected, the corresponding services within that area of expertise are displayed. This clear, well-organised layout complements the search functionality, ensuring that users can either search or browse with ease.
Given the content-heavy nature of the site, it was crucial to design an interface that felt clean and minimalist. Our focus was on delivering a fresh, modern look that wouldn’t overwhelm visitors with information, while maintaining easy accessibility to all of Hunters’ offerings. The result is a website that feels both professional and approachable, aligning with the client’s reputation for highly specialised legal services delivered with a personal touch.
In today’s digital landscape, ensuring a seamless mobile experience is essential. The Hunters Law website was designed to be fully responsive, delivering a smooth and intuitive user experience across all devices. Given that a significant portion of web traffic now comes from mobile users, we prioritised functionality and ease of navigation on smaller screens.
The site’s minimalist design ensures that content is well-spaced and easy to read on mobile devices, with buttons and interactive elements optimised for touch navigation. The clean layout prevents clutter, ensuring that even on smaller screens, users can focus on what matters most—finding the right legal services or connecting with a member of the Hunters team.
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